Insights · Sports pages

The biggest Instagram sports pages in our network

If you're searching for the best Instagram sports pages, here is a direct look at the largest sports pages in the LLM / DCW Media network, ranked by follower count. This guide shows the audience details for each major page, explains who follows sports pages, outlines which kinds of brands suit these audiences, and describes how placements work. All figures are from our network as of October 16, 2026.

The biggest Instagram sports pages in our network

This list ranks the largest Instagram sports pages in our network by followers. Each entry includes the audience details available for that page. This is a ranking by size, not a judgement of quality or engagement.

  1. @gilliedaking: 4.2 million followers.
  2. @rampagejackson: 2.7 million followers.
  3. @knockout: 2.4 million followers, largest share of followers in the United States (34%), 6% women, largest age group 18-24.
  4. @sportpump: 2.4 million followers, largest share of followers in the United States (39%), 11% women, largest age group 25-34.
  5. @sportsflexing: 2 million followers, largest share of followers in the United States (15%), 24% women, largest age group 25-34.
  6. @adrienbroner: 1.9 million followers.
  7. @footballvideo: 1.5 million followers.
  8. @fullviolence: 1.3 million followers, largest share of followers in the United States (21%), 4% women, largest age group 25-34.
  9. @fighterfeeds: 1.3 million followers, largest share of followers in the United States (12%), 22% women, largest age group 25-34.
  10. @mmauncensored__: 0.9 million followers.
  11. @vukoje.mma: 0.9 million followers.
  12. @mmavirals: 0.8 million followers, largest share of followers in the United States (12%), 11% women, largest age group 35-44.

Across the sports pages in our network, there are 77 live pages with a combined 65 million followers. Of these, 63 have more than 100,000 followers and 14 have more than 1 million followers.

Who follows Instagram sports pages

Looking at the audience data for the sports pages in our network, the largest share of followers for most pages is in the United States. Of the 38 sports pages where country data is available, 33 have their largest share of followers in the United States, and the median share of followers in the United States is 45%. India is among the top five audience countries for 20 of those 38 pages, the United Kingdom for 25, Canada for 26, Australia for 16, and Brazil for 13.

Gender data is available for 37 of the sports pages. Across these, the median share of women among followers is 10%. All 37 have an audience that is 60% or more men.

Age data for 35 sports pages shows the largest age group is 25-34 on 26 pages, 18-24 on 5 pages, and 35-44 on 4 pages. This means most sports pages in our network have a primarily male audience, with a strong presence in the 25-34 age group and a significant share in the United States and other English-speaking countries.

To see more details for each page, you can search the network by audience country, age skew, and gender skew.

Which brands fit sports pages

The sports pages in our network are followed mainly by men, with a median of 10% women among followers. Most have their largest age group in the 25-34 range. Brands that often work with these audiences include fitness products, supplements, sportswear, training programs, event tickets, health and wellness offers, and men's grooming brands. Other types of businesses that may suit these pages are entertainment services, apps, and men's lifestyle products, especially on pages labeled as both sports and entertainment or men's pages.

Pages in this niche may also carry other labels: 31 of the sports pages are also men's pages, 12 are also football (soccer) pages, and 9 are also entertainment pages. For more on related audiences, see Advertising on Instagram pages for men or Advertising on Instagram entertainment pages.

How a placement on a sports page works

A placement on a sports page means the brand supplies the creative, and the page posts it at an agreed time. The main formats are:

  • Feed post: A post in the page’s grid, either for 24 hours or permanently, as agreed. Of the sports pages, 26 take 24-hour feed posts and 29 take permanent posts.
  • Story: A post to the page’s story, live for 24 hours, with a link through a link sticker.
  • Repost: The page shares the brand’s existing post with its followers.
  • Collab post: A feed post that appears on both the brand’s and the page’s grids.
  • Link in bio: The brand’s link is placed in the page’s bio for the agreed time.

Pages often support more than one format, but the formats and how long a post stays up are agreed with the team for each campaign. Prices are quoted per brief and vary by page, format, and duration.

For a deeper look at placements and campaign planning, see Advertising on Instagram sports pages.

Frequently asked questions

What are the biggest Instagram sports pages in your network?

The largest Instagram sports pages in our network by followers are @gilliedaking with 4.2 million, @rampagejackson with 2.7 million, and @knockout and @sportpump with 2.4 million each. Many others have over 1 million followers. This ranking is by follower count only.

What countries do most followers of sports pages come from?

Among the sports pages with country data, the United States is the largest audience for 33 of 38 pages, with a median of 45% of followers from the United States. India, the United Kingdom, Canada, Australia, and Brazil are also often among the top five audience countries for these pages.

What age and gender are most followers of Instagram sports pages?

Across the sports pages with age and gender data, the largest age group is 25-34 on 26 of 35 pages, and the median share of women is 10%. All 37 pages with gender data have audiences that are 60% or more men.

What kinds of brands advertise on Instagram sports pages?

Brands that often advertise on sports pages include fitness products, supplements, sportswear, training programs, event tickets, health and wellness offers, and men's grooming brands. Entertainment services, apps, and men's lifestyle products also appear, especially on pages labeled as both sports and entertainment or men's pages.

How do I book a placement on a sports page?

You supply the creative, and the page posts it at the agreed time in the agreed format. Formats include feed posts (24-hour or permanent), stories, reposts, collab posts, and link in bio placements. Formats and timing are agreed with the team for each campaign.

Talk to us

To find the right sports pages for your brand, search the network by audience country, age, and gender, then send your shortlist to our team. For campaign planning or to discuss formats and timing, book a call at calendly.com/llmdcwmedia-marketing, or reach out via WhatsApp or Telegram. Our team is ready to help you plan your next campaign.

Page counts and follower figures come from LLM / DCW Media's own network data as of October 16, 2026.

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