Insights · News pages

The biggest Instagram news pages in our network

If you’re searching for the best Instagram news pages, here is a direct look at the largest news-focused accounts in our network, ranked by follower count. This guide shows each page's audience details where available, explains who follows Instagram news pages, and covers what kinds of brands are a fit. You will also learn how placements work and what formats are available on these pages.

The biggest Instagram news pages in our network

This list ranks the largest Instagram news pages in our network by followers. Where available, each page’s audience country, gender, and age group details are shown. This is a ranking by follower count, not a judgement of quality or engagement.

  1. @chorus: 6.5 million followers.
  2. @oldschoolvine: 3.1 million followers.
  3. @the_30bs: 2.6 million followers.
  4. @warmingnews: 2.5 million followers, largest share of followers in the United States (55%), 61% women, largest age group 55-64.
  5. @advancible: 2.4 million followers, largest share of followers in the United States (34%), 38% women, largest age group 25-34.
  6. @psychological: 2.1 million followers, largest share of followers in the United States (48%), 37% women, largest age group 18-24.
  7. @showingnews: 2.1 million followers.
  8. @lifestyle_miami: 2 million followers, largest share of followers in the United States (88%), 45% women, largest age group 35-44.
  9. @investearnsave: 1.8 million followers, largest share of followers in the United States (32%), 36% women, largest age group 25-34.
  10. @onlyinfloridaa: 1.7 million followers, largest share of followers in the United States (81%), 46% women, largest age group 35-44.
  11. @snoop: 1.2 million followers, largest share of followers in the United States (54%), 39% women, largest age group 18-24.
  12. @globalpositivenews: 1.1 million followers, largest share of followers in the United States (48%), 73% women, largest age group 35-44.

Across the news pages in our network as of October 13, 2026, there are 330 live pages with 412 million combined followers. Of these, 85 have more than 1 million followers, and 282 have more than 100,000 followers.

For a deeper look at this niche, see Advertising on Instagram news pages.

Who follows Instagram news pages

The audience for Instagram news pages in our network is broad but has some clear trends. Of 203 news pages with country data, 180 (89%) have their largest share of followers in the United States. Across these 203, the median share of followers in the United States is 49%. India is among the top five audience countries for 125 of these pages, with 10% or more of followers on 48 of them. The United Kingdom, Canada, Australia, Nigeria, and Brazil also appear frequently in the top five audience countries for these pages.

Gender data for 204 news pages shows a median share of women among followers at 34%. 12 of these pages have an audience that’s 60% or more women, while 133 have an audience that is 60% or more men. This means most news pages have a male-skewed audience, but there are pages with a strong female following as well.

Looking at age, of 187 news pages with age data, the largest age group is 25-34 on 80 pages, 35-44 on 40 pages, and 18-24 on 22 pages. Brands looking to reach adults in these age ranges will find a strong fit with many news pages in our network.

Which brands fit news pages

Instagram news pages in our network are a good fit for brands and offers that appeal to adults interested in current events, general knowledge, or trending topics. This includes online services, apps, consumer products, educational offers, finance and investing tools, and lifestyle products. News pages with a strong audience in the United States or India are especially suited to brands targeting those regions.

Products or services that require a highly visual or entertainment-focused approach may be a better fit for entertainment or meme pages. Offers aimed at children or very young audiences are less likely to find a match here, as the largest age groups on news pages are 25-34 and 35-44. For entertainment-focused brands, see Advertising on Instagram entertainment pages. For fact-based brands, see Advertising on Instagram fact pages.

How a placement on a news page works

A placement on an Instagram news page means the page posts your brand's creative at an agreed time, using the format you choose. The brand supplies the creative, and the page shares it with its followers. Formats available on the news pages in our network include:

  • 24-hour feed posts: 173 news pages take these. The post appears in the feed for 24 hours.
  • Permanent posts: 200 news pages offer these. The post stays on the page's feed for the time agreed.
  • Stories: 90 news pages accept stories, which last 24 hours and can carry a link through a link sticker.
  • Reposts: 70 news pages will share your existing post with their followers.
  • Collab posts: 27 news pages offer collab posts, which appear on both your grid and the page's grid.
  • Link in bio placements: 46 news pages offer to place your link in their bio for the time agreed.
  • 30-day posts: 50 news pages offer these longer-term placements.
  • 7-day posts: 23 news pages offer these.

Pages often offer more than one format. Formats and how long a post stays up are agreed with the team. Prices are quoted per brief and vary by page, format, and duration.

To find pages that match your audience, you can search the network by audience country, minimum follower size, age skew, and gender skew. Select the pages that fit your needs and send your shortlist to the team.

Frequently asked questions

How do I choose the best Instagram news page for my brand?

Start by defining your target audience’s country, age, and gender. Use the search tool to filter news pages by these factors. Review each page’s audience breakdown and follower count, then shortlist the pages that best match your goals. The team can help you finalize your selection and discuss available formats.

What types of placements can I book on Instagram news pages?

You can book feed posts (24-hour or permanent), stories, reposts, collab posts, link in bio placements, 30-day posts, or 7-day posts. Each format has its own advantages, and many pages offer more than one option. The brand provides the creative, and the page posts it at the agreed time.

Which countries do Instagram news pages reach most?

Across the news pages in our network, the United States is the largest audience country for 180 out of 203 pages with country data. India, the United Kingdom, Canada, Australia, Nigeria, and Brazil also appear frequently among the top five audience countries for these pages.

Are Instagram news pages mostly followed by men or women?

Of 204 news pages with gender data, the median share of women among followers is 34%. Most news pages have a male-skewed audience, but there are pages with a majority of women as well. You can filter by gender skew when searching for pages.

How do I get started with a campaign on Instagram news pages?

Describe your campaign and set your filters for audience country, follower size, age, and gender using the search tool. Select the pages that fit your needs and send your shortlist to the team. Formats and pricing are agreed directly with the team for each campaign.

Talk to us

Ready to reach your audience on Instagram news pages? Search the network to find pages by audience country, size, age, and gender, and send your shortlist to our team. You can also book a call at calendly.com/llmdcwmedia-marketing, or reach out via WhatsApp or Telegram. Our team will help you find the right pages and formats for your campaign.

Page counts and follower figures come from LLM / DCW Media's own network data as of October 13, 2026.

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